Comments for Mert Sahinoglu http://mertsahinoglu.com Research & Opinions of Mert Sun, 27 Nov 2011 21:44:19 +0000 hourly 1 Comment on Medium Tail Keywords by Bill Doyle http://mertsahinoglu.com/medium-tail-keywords/#comment-651 Bill Doyle Sun, 27 Nov 2011 21:44:19 +0000 http://mertsahinoglu.com/?p=108#comment-651 Mert, Recently, I have been using Google instant as my primary starting point for keyword research for both seo and ppc. But it does not work as well when you are trying to find keywords for new story or recent topic that has little historical search volume. I also heard an "SEO guru" recommend a way to get new search terms into google instant by increasing the volume of searches for that specific term. Any further thoughts on google instant you could share? By the way, I really wish you posted more about search marketing. I just recently stumbled across your talk at Wordcamp Chicago. Fantastic information. Bill Mert,

Recently, I have been using Google instant as my primary starting point for keyword research for both seo and ppc. But it does not work as well when you are trying to find keywords for new story or recent topic that has little historical search volume. I also heard an “SEO guru” recommend a way to get new search terms into google instant by increasing the volume of searches for that specific term. Any further thoughts on google instant you could share?

By the way, I really wish you posted more about search marketing. I just recently stumbled across your talk at Wordcamp Chicago. Fantastic information.

Bill

]]> Comment on Altar of the Big G by Randy Pickard http://mertsahinoglu.com/altar-of-the-big-g/#comment-162 Randy Pickard Sun, 12 Dec 2010 00:13:02 +0000 http://mertsahinoglu.com/?p=116#comment-162 Publishers of new websites are likely to have a particularly strong awareness of the almost god like power of the big G to bestow or withhold favor. Will your new site be stuck in the so called sandbox for 1 month, 3 months or 6 months? In the past, it was feasible to get off to a quick start by buying your way to the top via PPC, but the success of the big G's auction model has made that strategy too expensive. Count me as a member of the group that feels compelled to trudge up to the altar of the Big G. Publishers of new websites are likely to have a particularly strong awareness of the almost god like power of the big G to bestow or withhold favor. Will your new site be stuck in the so called sandbox for 1 month, 3 months or 6 months? In the past, it was feasible to get off to a quick start by buying your way to the top via PPC, but the success of the big G’s auction model has made that strategy too expensive. Count me as a member of the group that feels compelled to trudge up to the altar of the Big G.

]]> Comment on Medium Tail Keywords by Randy Pickard http://mertsahinoglu.com/medium-tail-keywords/#comment-136 Randy Pickard Fri, 08 Oct 2010 18:02:42 +0000 http://mertsahinoglu.com/?p=108#comment-136 Mert, I think you are on to a secondary objective, but I can not dismiss Matt Van Wagener's commentary as potentially nailing a primary objective "With just a press conference and a few well-placed interviews, Google has parlayed this relatively minor speed improvement into an attention-grabbing front-page news story. From the looks of it, the announcement of Google Instant appears to have been a very effective countermove to Microsoft’s $100 million dollar ad campaign that was supposed to establish Bing as the better, faster way to search" Mert,

I think you are on to a secondary objective, but I can not dismiss Matt Van Wagener’s commentary as potentially nailing a primary objective “With just a press conference and a few well-placed interviews, Google has parlayed this relatively minor speed improvement into an attention-grabbing front-page news story. From the looks of it, the announcement of Google Instant appears to have been a very effective countermove to Microsoft’s $100 million dollar ad campaign that was supposed to establish Bing as the better, faster way to search”

]]> Comment on Detecting Fraud through Google by Mert http://mertsahinoglu.com/detecting-fraud-through-google/#comment-89 Mert Mon, 29 Mar 2010 02:19:29 +0000 http://mertsahinoglu.com/?p=90#comment-89 They never think people will realize these college degrees are fake. They never think people will realize these college degrees are fake.

]]> Comment on Detecting Fraud through Google by Tegan Zimmmerman http://mertsahinoglu.com/detecting-fraud-through-google/#comment-87 Tegan Zimmmerman Wed, 17 Mar 2010 03:41:16 +0000 http://mertsahinoglu.com/?p=90#comment-87 Oh yes, who doesn't love Google. Great way to discover some of the greatest frauds in life (whether you mean to or not!_ My question is, why would these people create profiles on LinkedIn? I'm assuming they're fake? Oh yes, who doesn’t love Google. Great way to discover some of the greatest frauds in life (whether you mean to or not!_

My question is, why would these people create profiles on LinkedIn? I’m assuming they’re fake?

]]> Comment on One too many bricklayers. by Dan O'Brien http://mertsahinoglu.com/one-too-many-bricklayers/#comment-47 Dan O'Brien Sat, 23 Jan 2010 00:46:35 +0000 http://mertsahinoglu.com/?p=71#comment-47 great metaphor Mert. I'll use it in my discussions with C-level clients. Great insight. great metaphor Mert. I’ll use it in my discussions with C-level clients. Great insight.

]]> Comment on Leverage Monopoly. by Arif'02 http://mertsahinoglu.com/leverage-monopoly/#comment-46 Arif'02 Sat, 16 Jan 2010 18:47:04 +0000 http://mertsahinoglu.com/?p=74#comment-46 Considering the emergence of Google, it is not impossible to design/produce a similar service. Because it is the use and the gathering of information that is at the core of this service, today's resources make it possible for new parties to enter the competition. The important thing here is that how can one, a group or a company can achieve enough popularity that will be the driving force for that particular new entrant to compete with these already worldwide-known companies... There are so many useful applications and programs on the internet that are "supplied" by unknown coders or web pages but none of their names could have entered the Oxford English Dictionary such as Google's. So is it the popularity that makes a cyber service grow, gain reputation and eventually at the end make money or is it the utility of it? The answer is both actually. However, while some web pages do offer highly usable features, they remain small-time players in the competition. Innovation by itself is no more enough for anything. The key to gaining a significant market share is all about marketing what you have. How you market your idea is of course a topic deep enough to be discussed alone. Considering the emergence of Google, it is not impossible to design/produce a similar service. Because it is the use and the gathering of information that is at the core of this service, today’s resources make it possible for new parties to enter the competition. The important thing here is that how can one, a group or a company can achieve enough popularity that will be the driving force for that particular new entrant to compete with these already worldwide-known companies…

There are so many useful applications and programs on the internet that are “supplied” by unknown coders or web pages but none of their names could have entered the Oxford English Dictionary such as Google’s.

So is it the popularity that makes a cyber service grow, gain reputation and eventually at the end make money or is it the utility of it? The answer is both actually. However, while some web pages do offer highly usable features, they remain small-time players in the competition.

Innovation by itself is no more enough for anything. The key to gaining a significant market share is all about marketing what you have. How you market your idea is of course a topic deep enough to be discussed alone.

]]> Comment on Are you a number? by James http://mertsahinoglu.com/are-you-a-number/#comment-44 James Fri, 15 Jan 2010 20:53:21 +0000 http://mertsahinoglu.com/?p=65#comment-44 Your right. I'm a number. I buy impressions and sell. It's arbitrage and leverage. Just looking for a better arbitrage and leverage. I have a sell point. I know the number when the arbitrage goes on autopilot or just gets killed. There is an end. Then I'll be a number no more. Your right. I’m a number. I buy impressions and sell. It’s arbitrage and leverage. Just looking for a better arbitrage and leverage.

I have a sell point. I know the number when the arbitrage goes on autopilot or just gets killed. There is an end.

Then I’ll be a number no more.

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